l Michael Beyer | Gini GmbH (2014 – 2015)

Marketing & Business Development

Gini GmbH
March 2014 to April 2015
Intern – Marketing & Business Development

– Coordinated the product marketing activities (including competition and market analysis, strategy development and implementation, performance reporting) following the pivot from a B2C to a B2B strategy
– Organized the “Gini Paperless Revolution Hackathon” with over 50 attendees as well “Bankathon” with over 110 attendees as 24-hour events to showcase the company’s technology and its ease of implementation
– Managed end-customer support and streamlined the process of customer interaction and problem-solving
– Wrote press releases and supported the relaunch of the website

Michael is a gifted, highly committed and extremely sympathetic individual with a great ambition & talent to make things happen, even under great pressure. Thanks to him combining great technological skills with a very user-focused thinking, he achieved great results in pushing our Marketing & Business Development. He is a great asset for any team.

Steffen Reitz

CEO, Gini GmbH